Along with the 100 Best Poster- exhibition touring the world and now arriving at the new Marunoichi building in Tokyo, the German year organized a design conference about design in and for public spaces. The posters shown, have been selected through the famous German contest: “100 Best Posters”. Having 30 years of history, this contest serves as a measure of excellence for modern poster design. Andreas Trogisch from Blottodesign in Berlin, who is also an honorable member of the poster-design committee opened the conference. Japanese speakers were Hiromura Masaaki and Takemura Shinichi from Tokyo, all moderated by Andreas Schneider, who is an associate professor at IAMAS in Gifu. Unfortunately, there was too little time to have an open discussion in the end and so all 3 participants basically stuck to their own talk and could not exchange opinions- what a shame!
Luckily Andreas Trogisch was still in town the next day, came to the office and talked a little about his projects in Germany. Once again one could hear the sad news, that even though Berlin is currently the mecca of artists and designers, there literally isn’t any money and it hurts to hear, that talented people are forced to close their businesses due to financial struggle. Ganbatte, Berlin! – good work will have to pay off one day. Andreas and I continued talking about automated design in print and web and putting more power in the hands of the clients. Layout-o-mat, a neat little tool, Blottodesign created, makes it easier for clients to update cinema- programs, flyers and concert leaflets themselves. Similar to what big magazines are using to change their content, Layout-o-mat is available for everyone to use, not expensive and easy to understand. After “serious” design talks, Andreas had fun with “Bobcat” Tom’s analog binary calculator. A few more silent breaths in our quiet Japanese garden- and Andreas was back to the busy streets of Shibuya.
Written by Uleshka